In the current landscape of eLearning, online course creators play a pivotal role, driven by technological advancements and external factors such as the impact of COVID. This evolution has witnessed a surge in the eLearning industry, providing online course creators with ample opportunities to develop and sell courses. The advent of technologies like H5P (HTML5 Package) has notably facilitated the work of online course creators and educators, making course creation more accessible.

While crafting an online course using H5P (HTML5 Package) marks one aspect of the process, the other critical facet lies in effectively selling these courses. Before deciding to showcase and market your courses publicly, careful consideration of various factors is essential. This article aims to guide you on planning and strategizing the sale of your H5P courses, ensuring a comprehensive understanding of the steps involved in the process.

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Can I legally sell H5P courses?

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Yes, you can legally sell courses created using H5P (HTML5 Package). However, there are a few things to keep in mind:

Licensing of Content

Ensure that any content (like images, videos, text) you include in your H5P course is either created by you, licensed for commercial use, or in the public domain. Avoid using copyrighted material without permission.

H5P’s Licensing

H5P itself is released under the MIT License, which is a permissive free software license. This means you can use, modify, and distribute it, even for commercial purposes. However, you should give appropriate credit, provide a link to the license, and indicate if changes were made. The H5P Licensing Policy.

Platform Policies

If you’re hosting your course on an external platform (like a Learning Management System or a website), make sure to comply with their policies and terms of service.

Quality and Compliance

Ensure that your course meets any relevant educational standards and provides genuine value to your customers.

Local Laws and Taxes

Be aware of any local business laws, including tax obligations, that may apply to selling online courses in your region.

It’s always a good idea to consult with a legal professional to ensure you’re fully compliant with all relevant laws and regulations.


Pros and Cons of Selling H5P Courses

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There are several pros and cons of selling H5P courses. The viability of H5P courses also depends on the target audience, the subject matter, and how well the courses are designed and marketed. Below is the general overview of some pros and cons of selling H5P courses.

Pros of Selling H5P Courses:


Since H5P is open-source, it doesn’t require costly software licenses, making the initial development more affordable.

Interactivity and Engagement

H5P enables the creation of interactive content, which can enhance learner engagement and knowledge retention.

Ease of Use

H5P is user-friendly, allowing creators to build courses without extensive technical knowledge.


Being HTML5-based, H5P content is compatible with most modern web browsers and responsive across devices, making it accessible to a wide audience.

Customization and Flexibility

H5P offers a range of content types and customization options, allowing for the creation of varied and tailored educational experiences.

Community and Support

As an open-source tool, H5P has a strong community of users and developers, providing a wealth of resources and support.


Cons of Selling H5P Courses:

Limited Advanced Features

Compared to some proprietary e-learning tools, H5P might lack certain advanced features and functionalities.

Dependency on External Platforms

To sell and host H5P content, you might need to integrate with a Learning Management System (LMS) or other platforms, which could be complex and incur additional costs.

Technical Challenges

While H5P is user-friendly, creating more sophisticated content can require technical skills in HTML5, CSS, and JavaScript.

Maintenance and Updates

As with any digital product, H5P content requires regular maintenance and updates, which can be time-consuming.

Market Competition

The e-learning market is highly competitive. Standing out with H5P content might require significant marketing efforts and high-quality course material.

Monetization Strategy

Developing a successful monetization strategy for H5P courses could be challenging, especially if targeting a niche audience.


Accounts Needed for Selling H5P Courses Online

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To sell H5P courses online, you may need several types of accounts, depending on the platforms and tools you choose to use. H5P is a technology for creating, sharing, and reusing interactive HTML5 content. Here’s a breakdown of different accounts you might need:

H5P Account

For creating H5P content, you’ll need an account on or a platform that supports H5P integration. This allows you to create interactive content like quizzes, presentations, and interactive videos.

E-commerce Platform Account

If your LMS doesn’t handle sales, you’ll need an account with an e-commerce platform like Shopify, WooCommerce, or a similar service. This allows you to sell access to your courses, handle payments, and manage customers.

Payment Processor Account

For handling online transactions, you’ll need an account with a payment processor like PayPal, Stripe, or Square. This is essential for receiving payments from your customers.

Email Marketing Service Account

For communication and marketing purposes, an account with an email marketing service like Mailchimp or Constant Contact can be helpful. This allows you to send newsletters, course updates, and promotional materials to your subscribers.

Social Media Accounts

For marketing and community engagement, having accounts on platforms like Facebook, LinkedIn, Twitter, and Instagram can be beneficial.

Analytics Service Account

To track the performance of your courses and marketing efforts, you might want an account with an analytics service like Google Analytics.

Remember, the specific accounts you need will depend on your chosen method of course delivery, marketing strategy, and how you plan to handle payments and customer service. It’s also important to ensure that all the platforms and services you choose are compatible with each other.


Where can I host and sell H5P courses?

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To host and sell H5P courses, you can consider the following options:

Learning Management Systems (LMS)

Many LMS platforms support H5P content. Popular options include Moodle, Blackboard, and Canvas. These platforms often allow you to host courses and include mechanisms for selling courses to learners.

WordPress with H5P Plugin

If you have a WordPress website, you can use the H5P plugin to create and host your H5P courses. For selling courses, you can integrate e-commerce plugins like WooCommerce.

E-Learning Marketplaces

Platforms like Udemy or Coursera might not support H5P directly, but you can create courses using H5P and then upload the content in the required format to these platforms.

Dedicated E-Learning Platforms

Platforms like Teachable and Thinkific are designed to host and sell online courses. They might not support H5P directly, but you can embed H5P content in your courses.

Custom Website

Building a custom website with e-commerce functionality allows for the most control and customization. You can host H5P content and sell courses directly to your audience.

Third-party Hosting Services

Some services specialize in hosting H5P content. These services can be integrated into your website or LMS for selling courses.

Corporate Training Platforms

If your target audience is corporate learners, platforms like Skillsoft or Cornerstone might be suitable. They often allow the integration of third-party content, including H5P.

Each of these options has different features, costs, and levels of technical requirements. Your choice will depend on your specific needs, technical capabilities, and the audience you are targeting.


Why Moodle LMS is the best for selling H5P courses?

shopping cart and the laptop - Can I sell H5P courses?

Moodle LMS (Learning Management System) is highly regarded for selling H5P courses due to several key features:

Compatibility with H5P

Moodle seamlessly integrates with H5P (HTML5 Package), allowing you to create and sell interactive courses. H5P empowers educators to create rich, engaging content, and Moodle’s compatibility with this tool is a significant advantage.

Open-Source Platform

Being open-source, Moodle allows for extensive customization. Users can modify it to suit their specific needs, which is particularly beneficial for tailoring the LMS for selling courses.

Global Community and Support

Moodle has a vast community of users and developers worldwide. This community provides robust support, sharing a wealth of knowledge and resources, which can be especially helpful for course creators and sellers.


Moodle is designed to scale from a few learners to thousands, making it suitable for both small-scale course creators and large educational institutions.

Robust Course Management Features

Moodle offers comprehensive course management features, including enrollment, progress tracking, and certification. This makes it easier to manage and sell courses effectively.

E-Commerce Integration

Moodle can be integrated with various e-commerce platforms, facilitating the selling of courses. This integration can include payment gateways, shopping carts, and more.

Customizable User Roles and Permissions

You can create custom roles and manage permissions, which is essential for controlling access to different parts of your course or for managing staff and student roles.

Data Tracking and Reporting

Moodle provides extensive data tracking and reporting capabilities. This can help course creators understand their audience better and tailor their courses accordingly.

Mobile Accessibility

With its mobile compatibility, Moodle ensures that courses are accessible on various devices, increasing the potential market reach.

Strong Security Features

Moodle places a high emphasis on security, ensuring that both the course creators’ and learners’ data is protected.


As an open-source platform, Moodle can be more cost-effective than proprietary systems, especially for small businesses or individual educators.

These features make Moodle LMS an excellent choice for course creators and thought leaders looking to create and sell interactive, engaging online courses using H5P.



Hiring Moodle Expert Developers can significantly enhance the effectiveness, efficiency, and appeal of your online courses, particularly when integrating H5P content, ultimately contributing to the success of your e-learning business.

In conclusion, the eLearning boom offers vast prospects for online course creators, with H5P enhancing accessibility. To sell courses successfully, a nuanced strategy considering legalities, content quality, and market dynamics is crucial. Moodle stands out as an ideal Learning Management System, seamlessly integrating with H5P. Hiring Moodle Expert Developers ensures customization, optimal performance, and strategic advantage in the competitive e-learning market. Embracing Moodle and expert developers is vital for sustained success in delivering high-quality online education.

Mindfield Insights

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